News At Eight
Tourism and Marketing Snapshots from Eight Marketing
May 2010
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We welcome you to the May issue of News At Eight, produced by Eight Marketing Co., LLC. Thank you for joining us.

Women Against MS Luncheon May 19
MS Society, Greater Delaware Valley Chapter

The annual Women Against MS (WAMS) luncheon will held Wednesday, May 19, 11:30 - 1:30 at the Crystal Team Room in The Wanamaker Building.

The featured speaker this year will be Rosemarie Greco, in tribute to her sister, Phyllis Greco. The luncheon is hosted by Kathy Orr of CBS3.

Thousands of women in the Greater Delaware Valley know the challenges of multiple sclerosis all too well. Whether they're living with MS or among the countless more who love someone with the disease, they're all part of the sisterhood with one goal: creating a world free of MS. The Women Against MS Luncheon rallies our community and solidifies our commitment to this sisterhood and this vision.

For ticket information, call (800)548-4611, or send an email to

Eight Marketing Launches
Marketing Book of the Month
How We Decide

Eight Marketing has launched a Marketing Book of the Month Club. Each month, a new book will be announced in News at Eight. Discussions on the book will be held informally on the Eight Marketing facebook page currently under development.

Our first book will be How We Decide, by Jonah Lehrer, on the suggestion of Theresa Stuhlman, preservation and development administrator for Fairmount Park.

How We Decide explores the psychological and neurological ways we make decisions. The book is written in a clear, concise, style, drawing on real life experiences of NFL quarterbacks, airline pilots and even professional poker players.

By knowing where rationality ends and biology begins, marketers will gain insight into ways to impact decision making.

If you have a book you'd like to recommend as the Marketing Book of the Month, please email Fran Feldman Walish.

About Eight Marketing
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Eight Marketing is a tourism and attractions marketing firm that specializes in increasing revenue for its clients through partnerships, promotions and strategic planning.

To learn more, call us at (610) 688-3100.

Thank you for reading News at Eight. Look for the next edition on the 8th of June. We appreciate your partnership and welcome the opportunity to serve you.


Fran Feldman Walish, President & Founder
Eight Marketing